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Privacy Policy

This Privacy Policy describes how subakaruppan.com (the “Site” or “we”) collects, uses, and discloses your personal information when you visit the Site or engage with our services (such as booking appointments, strategy calls, training, or speaking events). In this policy, “Personal Information” means any data that can uniquely identify an individual. We collect personal information through your interactions with the site, our booking forms, email communications, and other support or marketing tools.

Collecting Personal Information

When you visit the site or book a service, we collect certain information about you and your device. Below are the categories of personal information we collect and why:

  • Device Information: Examples include your browser version, IP address, time zone, cookies, and usage data (e.g., what pages you visit, search terms, and how you interact with the site). The purpose is to load the site correctly for you and to perform analytics on site usage (to optimise our site). This information is collected automatically when you access our site via cookies, log files, web beacons, tags, or pixels. Disclosure: We share device information with our processor HubSpot (CMS/CRM) and with analytics providers (e.g., Google Analytics).
  • Inquiry and Booking Information: Examples include your name, email address, phone number, organisation or company name, and any details you provide about the appointment or service requested. The purpose of collecting this information is to schedule and provide the requested service (appointment, call, training, etc.), to process any payments, and to communicate with you (for example, to send confirmations and reminders). This information is collected directly from you when you submit a form or communicate with us. Disclosure: We share booking and inquiry information with HubSpot (as our CRM and scheduler) and with payment processors if applicable.
  • Customer Support Information: If you contact us for support or general inquiries, we collect information you provide (for example, your email, phone number, and comments or questions). The purpose is to respond to your requests and provide assistance. Disclosure: Support information is shared with our CRM and helpdesk providers (e.g., HubSpot, email system).
  • Email and Marketing Information: If you subscribe to our email list or opt in to receive updates, we collect your email address (and any other contact preferences). The purpose is to send you service-related communications (like appointment confirmations or account updates) and, if you have consented, marketing or newsletter emails. Disclosure: We share this information with our email marketing platform (HubSpot Email) for sending communications.
  • Analytics and Tracking Information: We collect analytics data about how you use the site (for example, pages you visit, links you click, and session duration). This includes the use of cookies and similar tracking technologies to understand site performance and customer behaviour. For example, we use Google Analytics to help us understand how visitors use the site. Disclosure: Analytics data is shared with HubSpot (which provides analytics) and Google Analytics. (You can opt out of Google Analytics as described below.)

Minors

The site is not intended for individuals under the age of 13, and we do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us to request deletion of that information.

Sharing Personal Information

We share your personal information with third parties in order to provide our services, operate the site, and comply with legal obligations. Examples include:

  • Service Providers: We use HubSpot as our CMS, CRM, and email platform. HubSpot acts as a processor when we use its products to collect and process personal data on our behalf. We also use analytics and advertising providers such as Google (Analytics, Ads) and possibly social media platforms. We may share information with these providers to support site analytics, marketing, and service delivery. For instance, we share user and device information with HubSpot and Google to manage bookings and analyse site usage.
  • Legal and Safety Reasons: We may share personal information if required to comply with a law, regulation, or legal process (such as a subpoena). We may also share information to protect our rights, safety, or property, or that of others.
  • Business Transfers: In the event of a merger or sale of our business, personal information may be transferred as part of that transaction, subject to contractual safeguards.

Behavioral Advertising

As described above, we may use your personal information to provide you with targeted advertising and marketing communications that we believe may be of interest to you.

For example:

  • We use Google Analytics to understand how our visitors use the Site. You can read more about how Google uses your personal information here: Google Privacy Policy.
  • You can opt out of Google Analytics here: Google Analytics Opt-out.
  • We may use Google Ads, Facebook Ads, and LinkedIn Ads to deliver tailored promotions. These services may use cookies and similar technologies to track your interactions.
  • We may share limited information (such as your email address in hashed format) with advertising partners to create “custom audiences” or to match you with relevant advertising campaigns.

For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (NAI) educational page: http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You have choices about this tracking and targeting. You can opt out of targeted advertising at:

Please note that blocking or disabling cookies (see below) does not fully prevent all tracking. To exercise your rights or opt out of additional uses of your information by advertising partners, please follow the instructions above.

Using Personal Information

We use your personal information to provide and improve our services. In particular, we use it to:

  • Schedule and deliver the services you request (appointment, call, training, etc.)
  • Process any payments and fulfill our contractual obligations to you
  • Communicate with you (for example, sending confirmations, reminders, invoices, or support responses)
  • Send you informational or marketing emails if you have opted in (you can unsubscribe from marketing emails at any time)
  • Enhance and optimize the site (for example, by measuring and improving the user experience).

Retention

We retain your personal information for as long as necessary to fulfil the purposes described in this policy and to comply with legal obligations. For example, when you book a service or create an account, we keep that information for our records unless you request its deletion. If you ask us to erase your data, we will comply in accordance with applicable laws (see “Your Rights” below).

Automated Decision-Making

We do not use automated decision-making (including profiling) that has a legal or significant impact on individuals. In other words, we do not make fully automated decisions using your personal information. Our service providers (such as HubSpot or payment processors) may use limited automated processes (for example, fraud detection or security checks), but these do not have a significant effect on you.

Selling Personal Information

subakaruppan.com does not sell personal information. We do not share your personal data for monetary consideration with third parties as defined under laws like CCPA.

Your Rights

California Privacy Rights (CCPA)

If you are a resident of California, you have the following rights under the California Consumer Privacy Act (CCPA):

  • Right to Know / Access: You can request the categories and specific pieces of personal information we have collected about you.
  • Right to Delete: You can request that we delete any personal information we hold about you.
  • Right to Correct: You can request corrections to your personal information if it is inaccurate.
  • Right to Opt-Out of Sale: Although we do not sell data, California consumers have the right to opt out of any sale of their personal information.
  • Right to Non-Discrimination: We will not discriminate against you for exercising any CCPA rights.

To exercise these rights, please contact us using the information below. You may designate an authorised agent to make requests on your behalf.

Cookies

We use cookies and similar technologies to improve your experience and to collect information about how the site is used. A cookie is a small data file that is stored on your computer or device. We use various types of cookies, including:

  • Necessary Cookies: These cookies are essential for the site to function (for example, to keep you logged in or to save your shopping cart).
  • Performance and Analytics Cookies: These cookies collect information on how you use the site (for example, tracking page views and features used). We use Google Analytics and HubSpot Analytics for this purpose.
  • Marketing Cookies: These cookies are used to deliver advertisements relevant to you and to measure the effectiveness of our ad campaigns.

Cookies help us remember your preferences and tailor your experience. Most cookies are “persistent”, meaning they stay on your device until they expire or are deleted. You can learn more about cookies and how to manage them at www.allaboutcookies.org.

You can control and delete cookies through your browser settings. Please note that removing or blocking cookies may negatively impact your experience on the site (for example, you may have to re-enter your login information or some features may not work properly). Also note that disabling cookies may not prevent all tracking (for example, some information may still be collected through log files or other technologies).

Cookie Name

Purpose

_hubspot_utk

Stores the user tracking ID for HubSpot analytics and personalization.

__hssc, __hssrc, __hstc

Used by HubSpot to identify sessions and track analytics.

hs-ab-test-* (if applicable)

Records participation in A/B tests for better user experience.

session_id (from Zoom)

Maintains your virtual session state during Zoom meetings.

stripe_customer

Enables payment flow and retains customer details via Stripe.

cookie_consent

Tracks your consent preferences for cookie usage.

 

 

 

 

 

 

 

Reporting and Analytics

Name

Function

_tracking_consent

  Tracking preferences.

_landing_page

  Track landing pages

_orig_referrer

  Track landing pages

 

 



Do Not Track

Please note that we do not alter our site’s data practices when a “Do Not Track” signal is detected from your browser. The web standards around Do Not Track are still evolving, and at this time our site does not respond to such signals.

Changes

We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. When we update the policy, we will revise the “last updated” date. We encourage you to review this privacy policy periodically. Your continued use of the Site after changes are posted constitutes your acceptance of the updated policy.

Contact

For more information about our privacy practices, or if you have questions or complaints, you may contact us at:

  • Email: subasinikaruppan@gmail.com

If you are a California resident and have submitted a request under CCPA that we are not able to resolve to your satisfaction, you have the right to contact the California Attorney General’s office.

Last updated: August 28, 2025.